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ROOTED IN VALUES
REFLECTED IN WORK
We don’t coach from the stands. At Altumide, we’re in the trenches with you - leading with authenticity, speaking with candor, and making decisions rooted in clarity and real-world knowledge. Brands, like sports, are driven by emotions. It's not a weakness - it’s what ignites the inner strength and wins the game. With purpose as our playbook, we help leaders keep their team aligned, focused, and ready to execute when the pressure hits.
Altumide provides a wide range of brand solutions that are practical and intuitive.
Authenticity
Guided by truth, we show up real. No fronts, no filters.
Candor
No sugarcoating. We say what matters, with respect and resolve, adding real value.
Clarity
Sharp thinking and clear direction, brought to every challenge.
Emotions
We create with feeling - because what moves people, moves the world.
Knowledge
Shaped by experience, sharpened by curiosity, and always evolving.
Purpose
The reason we exist - the driver behind every decision, action, and outcome.
Brand Strategy
Our premier solution, brand strategy, delves into the core elements of your brand DNA - purpose, personality, story, experience, and more. By aligning these components, we create a cohesive and sustainable framework that drives long-term brand initiatives, giving your brand a distinct and lasting competitive edge.
Local & Global Branding
Bridging cultural nuances with global strategies, we ensure your brand connects authentically with local audiences while maintaining consistency across borders. With our extensive experience in Asia, we offer expert guidance on succeeding in this dynamic and diverse region, unlocking new opportunities and driving growth.
Brand Training & Workshops
Dynamic workshops and training sessions designed to align teams on key brand management topics, foster collaboration, deepen understanding of brand strategy, and create a unified approach across all levels. Tailored to your organization’s needs, our sessions ensure everyone is aligned and empowered to drive brand success.
Internal Brand Culture
We provide insights on strengthening your brand from within by internalizing external goals and transforming market objectives into internal actions that boost team engagement. In the process, we identify similarities between brand and talent personalities and align them to maximize performance and ensure consistency.
Brand Audit
A thorough evaluation of your brand health, reviewing brand identity, competitive positioning, and brand perception. By analyzing the gap between your brand promise and customer experience, we provide strategic recommendations to refine your approach and ensure the brand remains relevant.
Brand & Corporate Naming
As the foundation of an effective brand strategy, we craft names that make your brand or business stand out and foster strong emotional and cultural connections. A well-crafted name is a vital touchpoint, influencing first impressions, shaping perception, and anchoring marketing and communication efforts.
Brand Integration For Mergers & Acquisitions
We help unify company cultures and harmonize branding elements, aligning identities and crafting a narrative that resonates with stakeholders, teams, and customers. Through strategic brand integration, we aim to preserve trust, strengthen market presence, and unlock the full potential of the new venture.
Brand Identity
From logo design to color palettes, stylebook, tone, and typography, we create an impactful identity that captures your brand’s essence, builds recognition, and fosters lasting connections. Ultimately, we ensure your brand resonates deeply with your audience, strengthening loyalty, trust, and differentiation in the market.
ROOTED IN VALUES
REFLECTED IN WORK
ROOTED IN VALUES
Authenticity
Guided by truth, we show up real. No fronts, no filters.
Candor
No sugarcoating. We say what matters, with respect and resolve, adding real value.
Clarity
Sharp thinking and clear direction, brought to every challenge.
Emotions
We create with feeling - because what moves people, moves the world.
Knowledge
Shaped by experience, sharpened by curiosity, and always evolving.
Purpose
The reason we exist - the driver behind every decision, action, and outcome.
REFLECTED IN WORK
We don’t coach from the stands. At Altumide, we’re in the trenches with you - leading with authenticity, speaking with candor, and making decisions rooted in clarity and real-world knowledge. Brands, like sports, are driven by emotions. It's not a weakness - it’s what ignites the inner strength and wins the game. With purpose as our playbook, we help leaders keep their team aligned, focused, and ready to execute when the pressure hits.
INSPIRED BY
BARÇA INNOVATION HUB
Altumide’s values are closely aligned with those of one of the world’s most iconic sports institutions - FC Barcelona.
Sam, founder of Altumide, earned his Professional Diploma in Sports Marketing & Sponsorship from the Barça Innovation Hub - FC Barcelona's global platform for education, research, and innovation in sport. He also had the rare opportunity to experience a behind-the-scenes immersion at the club’s legendary campus in Barcelona. From sessions beside La Masia, the cradle of football legends, to workshops on methodology, branding, marketing, women's wellness, and the Barça philosophy, each experience affirmed the shared pursuit of mastery - where authenticity touches humility, knowledge meets culture, and purpose builds legacies.
CASE STUDIES
A luxury athleisure startup needed strong brand differentiation to stand out in a crowded market while balancing performance, exclusivity, and sustainability. We developed a brand strategy rooted in purpose, defining its core identity around elegance, technical performance, and eco-conscious values. The target audience - affluent, active millennials and Gen Z - was positioned as “Urban Achievers” seeking seamless, stylish transitions between work, wellness, and social life. With messaging anchored in “Move with Purpose, Style with Grace,” we crafted a premium brand narrative. The result: a distinct, eco-luxury brand that resonates and retains from day one.
Eco-Elegance
Set out to expand across Asia while preserving its global reputation for quality and innovation, a premium health supplement brand faced challenges adapting to the cultural, dietary, and wellness preferences of diverse Asian audiences despite strong recognition in Western markets. We crafted a strategy rooted in cultural sensitivity, personalized offerings, and strategic local partnerships with influencers and health organizations. Messaging was tailored to reflect regional values, while community engagement helped build trust and brand affinity. The result: a globally consistent brand that achieved meaningful, sustainable growth through deep local relevance.
Bridging Worlds
Helping athletes get signed by U.S. college basketball programs, a niche talent agency aimed to evolve into a recognized, full-fledged brand. We helped define its clear purpose and core values, centered on genuine support for athletes and their families that goes far beyond signing day. By identifying brand archetypes rooted in trust, mentorship, and empowerment, we unified messaging, brand personality, and emotional storytelling. This purpose-driven branding positioned the agency as a trusted partner dedicated to turning basketball dreams into legacies. The result: a strong, scalable brand that resonates deeply with athletes, their families, communities and colleges alike.
Dreams & Legacies
A luxury athleisure startup needed strong brand differentiation to stand out in a crowded market while balancing performance, exclusivity, and sustainability. We developed a brand strategy rooted in purpose, defining its core identity around elegance, technical performance, and eco-conscious values. The target audience - affluent, active millennials and Gen Z - was positioned as “Urban Achievers” seeking seamless, stylish transitions between work, wellness, and social life. With messaging anchored in “Move with Purpose, Style with Grace,” we crafted a premium brand narrative. The result: a distinct, eco-luxury brand that resonates and retains from day one.
Eco-Elegance
Dreams & Legacies
Helping athletes get signed by U.S. college basketball programs, a niche talent agency aimed to evolve into a recognized, full-fledged brand. We helped define its clear purpose and core values, centered on genuine support for athletes and their families that goes far beyond signing day. By identifying brand archetypes rooted in trust, mentorship, and empowerment, we unified messaging, brand personality, and emotional storytelling. This purpose-driven branding positioned the agency as a trusted partner dedicated to turning basketball dreams into legacies. The result: a strong, scalable brand that resonates deeply with athletes, their families, communities and colleges alike.
Bridging Worlds
Set out to expand across Asia while preserving its global reputation for quality and innovation, a premium health supplement brand faced challenges adapting to the cultural, dietary, and wellness preferences of diverse Asian audiences despite strong recognition in Western markets. We crafted a strategy rooted in cultural sensitivity, personalized offerings, and strategic local partnerships with influencers and health organizations. Messaging was tailored to reflect regional values, while community engagement helped build trust and brand affinity. The result: a globally consistent brand that achieved meaningful, sustainable growth through deep local relevance.
Eco-Elegance
A luxury athleisure startup needed strong brand differentiation to stand out in a crowded market while balancing performance, exclusivity, and sustainability. We developed a brand strategy rooted in purpose, defining its core identity around elegance, technical performance, and eco-conscious values. The target audience - affluent, active millennials and Gen Z - was positioned as “Urban Achievers” seeking seamless, stylish transitions between work, wellness, and social life. With messaging anchored in “Move with Purpose, Style with Grace,” we crafted a premium brand narrative. The result: a distinct, eco-luxury brand that resonates and retains from day one.
FAIRPLAY FOR CHILDREN
INSPIRED BY
BARÇA INNOVATION HUB
Altumide’s values are closely aligned with those of one of the world’s most iconic sports institutions - FC Barcelona.
Sam, founder of Altumide, earned his Professional Diploma in Sports Marketing & Sponsorship from the Barça Innovation Hub - FC Barcelona's global platform for education, research, and innovation in sport. He also had the rare opportunity to experience a behind-the-scenes immersion at the club’s legendary campus in Barcelona. From sessions beside La Masia, the cradle of football legends, to workshops on methodology, branding, marketing, women's wellness, and the Barça philosophy, each experience affirmed the shared pursuit of mastery - where authenticity touches humility, knowledge meets culture, and purpose builds legacies.
CASE STUDIES
FAIRPLAY TO CHILDREN
Set out to expand across Asia while preserving its global reputation for quality and innovation, a premium health supplement brand faced challenges adapting to the cultural, dietary, and wellness preferences of diverse Asian audiences despite strong recognition in Western markets. We crafted a strategy rooted in cultural sensitivity, personalized offerings, and strategic local partnerships with influencers and health organizations. Messaging was tailored to reflect regional values, while community engagement helped build trust and brand affinity. The result: a globally consistent brand that achieved meaningful, sustainable growth through deep local relevance.
Bridging Worlds
Helping athletes get signed by U.S. college basketball programs, a niche talent agency aimed to evolve into a recognized, full-fledged brand. We helped define its clear purpose and core values, centered on genuine support for athletes and their families that goes far beyond signing day. By identifying brand archetypes rooted in trust, mentorship, and empowerment, we unified messaging, brand personality, and emotional storytelling. This purpose-driven branding positioned the agency as a trusted partner dedicated to turning basketball dreams into legacies. The result: a strong, scalable brand that resonates deeply with athletes, their families, communities and colleges alike.
Dreams & Legacies
For each client project, we will make monthly donations to Right To Play for one year.
Right To Play was founded in 2000 by Norwegian Olympic speed skater Johann Olav Koss.
The organization has supported millions of underprivileged children worldwide in learning and growing through play.
FAIRPLAY TO CHILDREN
For each client project, we make monthly donations to Right To Play for one year.
Right To Play was founded in 2000 by Norwegian Olympic speed skater Johann Olav Koss. The organization has supported millions of underprivileged children worldwide in learning and growing through play.